Starting from a very small level giving any business a great height in a very short span of time which can be counted over fingers seems like a dream. But with the help of Twitter this can be achieved. Social media platform is one of the latest way of digital marketing using these social media tool one can reach to a huge amount of audience in a short time with very fewer efforts to put in.
Let us see how a small business can implement these tactics in real.
This has been furnished by the founder of a company via digitalisation of their small scale business. They used a very useful and popular medium to communicate with their clients and customers. The founder of the company used a very simple technique, they didn’t waste money and resources on the traditional manner of promotion and go with the digital way. They used the digital marketing tool Twitter.
The originators started pushing out the information out of the customers using twitter and very soon they got to know that people were taking an interest in their products. They used this method to create awareness among people with the help of his they provide information regarding their new products that they were going to launch. This will help in creating a buzz among the customers before the actual product hit the market. They found that this twitter deals increases their business and creating interest among the people.
With a small span of time, the popularity of the products of the brand reached a great height. Later they found it difficult to manually manage all the tweets for their followers so they opted a more convenient tool which help them in this regard and eases their work. They introduced TwtBoardPro which is a product of socio board, this helps them to automate their tweets and through which they can reach to an extra number of people and their likers help them to achieve more than 100 percent hike in the sale in the same year they opted for it. Earlier when they were using this technique manually they found that the tweets become spam as the difference between the tweets were not properly segregated but with this tool the problem fo spamming got rectified. As spamming also imposing an adverse effect on the goodwill; of the business.
They keep on posting periodically regarding the latest offers of their brand to the huge number of customers and followers on twitter. This will keep the users and the customers enacted to their products. With the continuously attractive offers, the interest of the people also indicated.despite of serving a very good quality product many brand face the problem that they were not able to reach to their appropriate audience.
Twitter helps them to conduct campaigns which sound very hectic and tough if thought to be conducted practically but with the help of Twitter this can be very easily constituted and managing a campaign become very much easy.
This is the story line how a small business can achieve great heights of success. Using such social marketing tools is the best way to reach the great heights of success in the current scenario.