Author: Socioboard Team

5 Steps to Better Pinterest Campaign Optimization

Pinterest offers a new dimension to your marketing apparatus, there are numerous reasons for marketers to be on Pinterest. We have made an effort to list up few explanations below: Prominent Visual Content Pinterest primarily is a stuff based social media network wherein end users share visual content. Emotional images play a pretty good role in wooing customers in. In B2B perspective businesses can share pictures of products, services and various resources like blog posts, white papers, cheat sheets etc. There is whole new breed which is abundant on Pinterest which comprises of infographics. There is vast range of...

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Relevant Social Media Monitoring: A Brief Illustration

In contemporary context one of the biggest hurdles faced by businesses and individuals monitoring their social media platforms is presence of massive unorganized information and data. It is what they talk about as information overload in this industry. Absence of data is a big cause of concern and too much data can be called a worry as it is. As mentioned in many online and offline mediums, one of the most problematic issues with tremendous amount of data on social media platforms is to obtain meaningful contextual information. Data in Social Media Platforms is not indexed properly. Its utter...

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10 Indispensable Steps to Supervise your Social Media Campaigns

In recent times people and businesses have adopted social media and amalgamated it into their lives and business processes. Few organizations have outsourced it, some are exploring it, experimenting and trying to absorb it into their business culture. It can be said that social media broadly has 5 different stages viz. Observe Analyze Take Action Mutual Engagement Optimize Social media is primarily about offering value by virtue of conversations and interactions. Having said all the above we can easily see the Social Media Management process at the very core of social media marketing strategy, one has to fetch the...

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7 Common Social Media Management Myths and Misconceptions

There are quite a few myths circulating around on the web about Social Media Management, in light of these, Socioboard would like to clear up some wrong mass thoughts hovering around. Search engines can show up all the relevant talk about my brand Scribbling in any brand name on search engines or social sites will definitely come up with some conversations but talking practically that’d be of very limited scope. There are umpteen numbers of review portals, websites and blogs where people whether they are customers or not rant about various products/services every single day. So, it’s high time...

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A Short Guide to Open Source Social Media Management

Social Media is a segment of World Wide Web which users employ to share ideas, personal messages, and other multimedia content. A good approach for businesses can be to sell a wide range of products and services to diverse audiences. In agreement, the argument is “willful ignorance is not an option”. Firms use social media for a lot of reasons, some entities use social media for marketing communications and even customer support activities. This very fact makes the lack of unified access more of a troublemaker. For many businesses the implementation of social media is limited to just vanity...

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